Brand Lead, Project Manager

Responsibilities: Project management, brand strategy, communication design,. stakeholder management, content development, graphic design

Brand Transition

Brand Guidelines

Project Materials

Brand Platforms

Marketing Collateral

Social Activations

Brand Guidelines

Phase I

Development of a comprehensive package distributed internally for use of basic brand elements, as well as guidance for written style and tone.

Brand Platforms

Instagram

Application of rebrand design principals to externally facing web/social platforms to match the new identity.

Marketing Collatoral

Annual report

Application of rebrand design principals to publications and marketing materials.

Marketing Materials

Cut Sheets

Application of rebrand design principals to publications and marketing materials.

Marketing Collatoral

Team CVs

Application of rebrand design principals to publications and marketing materials.

Social Activation

COP28 Campaign

Application of rebrand design principals to social media campaigns.